Digital Communication Officer, WMATA

  • Oversaw Metro’s digital ecosystem: social media, wmata.com, and station digital screens

  • Developed social, web, and UX copy for Metro’s SmarTrip® on Google Pay launch, helping Android users seamlessly add, manage, and pay with SmarTrip from their phones

  • Digital project manager for major planned projects, including the Platform Improvement Project and Blue/Yellow Line construction

  • Developed a digital strategy for the Silver Line Phase 2

  • Co-produced “Q&A with a Metrobus Operator” video for LinkedIn

  • Managed web pages, including /bikes, /budget, /covid19, /initiatives, and /sustainability

  • Interviewed directors and VPs for LinkedIn

  • Produced digital performance reports and campaign analytics