Digital Communication Officer, Washington Metropolitan Area Transit Authority (WMATA):
-Responsible for overseeing Metro’s digital platforms – social media, website (wmata.com), and digital screens across Metro stations
-Produced digital media reports/campaign analytics and collaborated with internal/external teams
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Projects:
- Wrote social, web, and UX copy to align with launch of SmarTrip for Android/Google Pay
- Produced Silver LinePhase 2digital strategy
-Helped produce “Q&A with Metrobus Operator” video for LinkedIn
- Digital project manager for planned projects, including Platform Improvement Project and Major Blue and Yellow Line Construction
- Digital project manager for web pages, including /bikes, /budget, /covid19, /initiatives, /sustainability, and more
- Interviewed Directors and VPs for LinkedIn (below)